[OSV Giveaway #2] Win “The Most Important Thing Illuminated”


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Cover Photo of The Most Important Thing Illuminated

3 Copies of The Most Important Thing Illuminated

Today, I have hard cover copies of The Most Important Thing Illunimated to give away to 3 lucky people.

Who is Howard Marks?

Howard Marks is a huge influencer and authority on behavioral finance. He writes the occasional “memo”, filled with insight, wisdom and experience that even Buffett reads.

If it’s good for Buffett, then it’s something that must be on your must read list.

The only thing is that Marks’ memos date back to 1990. To get an organized, updated version, your best bet is to read his book, The Most Important Thing Illuminated : Uncommon Sense for the Thoughtful Investor.

Starting today, this is your chance to get a copy. The giveaway is for a hard cover version. If you want to read via Kindle, Amazon currently has a 50% discount.

Quick Review of The Most Important Thing

Humans are designed to make mistakes. The book focuses on the human element to help you learn “how to think and how to deal with the psychological influences that interfere with investment thinking.”

There are 4 key themes in the book.

  1. The riskiest things
  2. Emotion and ego
  3. Fear of looking wrong
  4. Understanding uncertainty

I can see how each theme is applicable to me and I’m sure this is the same with you.

I have made risky and stupid investments.

I have let my emotions and ego get in the way. It’s even harder for me on occasions because I write this blog, so I want the outcome to be right which also ties in with fear of looking wrong.

If you have followed old school value for a while, you’ll know that I make investments in uncertain stocks. Some work, some don’t.

If this sounds a little like you and you wish to improve on it, then enter the giveaway and win a copy. The book will get you learning, thinking, and improving.

You hear all the time that you need to have some sort of edge because the stock market is a zero sum game.

Well, the easiest way to gain an edge in the market is by understanding the behavioral side. Once you understand the psychological influences that interfere with investment thinking, you will start to build mental mechanisms and alerts to help you stay clear of bad processes and behavior.

Giveaway Details

You can enter daily for more chances to win.

  • How to Enter: Use the widget below to (1) Leave a comment (2) “Like” osv on Facebook or (3) Tweet about the giveaway (4) Follow us on Twitter
  • Prize: Hard cover copies of The Most Important Thing by Howard Marks
  • Prize value: $20
  • Number of Winners: 3
  • Start Date: Mon Sep 30th, Midnight (PST)
  • End Date: Mon Oct 7, Midnight (PST)
  • Eligibility: USA Residents ONLY
  • The Prize is sponsored by Colombia Business School Publishing

The Most Important Thing Giveaway

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29 responses to “[OSV Giveaway #2] Win “The Most Important Thing Illuminated””

  1. Sam says:

    I hear it’s a great book!

  2. Mark Ideta says:

    I’ve read “Most important Thing” by Marks but have yet to read “Illuminated” with the commentary by our heros. Thank you for the chance to win the book.

  3. jimmy says:

    Would love to read this book

  4. alvin says:

    A book I’ve be meaning to read.

  5. Dave says:

    Wisdom from a master.

  6. Daniel says:

    Can’t beat Howard Marks thoughts on “herding.” I could read this book over and over. Thanks for the opportunity.

  7. John Sigmon says:

    His OakTree newsletters are always filled with such valuable insight.

  8. Walter says:

    I’d like to enter this giveaway. It says name a behavioral bias so I’m going with loss aversion.

  9. Douglas says:

    An interesting behavioral bias is that of confirmational bias, the bias where you are more likely to select and give weight to facts that strengthen your argument/stock pick/etc rather than look at those that may question it.

  10. scott says:

    I’ve heard good things about the book. Anyways, a behavioral bias is herding.

  11. AJ Dawe says:

    I do as well

  12. Shown Kumar says:

    Every book on Buffet’s reading list is worth reading! Love to read it!!!

  13. Carl says:

    I heard a lot of good things about this book.

  14. Royal Arse says:

    Love the site, thanks for the contribution to the value investing community.

  15. Abe says:

    Thanks for your blog (& twitter feed) and this giveaway!

  16. Brazillian says:

    Eligibility: USA Residents ONLY… =/

  17. Shown Kumar says:

    Yea…thanks for the giveaway

  18. MJColligan says:

    Social Proof

  19. Next time, I’ll do a kindle version. Most products have to be shipped.

  20. ImotMeg says:

    Your posts are always very insightful. Keep em’ coming.

  21. The more people that enter these giveaways, the bigger the prizes 🙂

  22. Nathan Mayotte says:

    I think Emotion and Ego are huge obsticles that investors need to learn to keep in check

  23. Lee Clemmer says:

    The two biggest “mistakes” in my portfolio over the last 3 years were knee-jerk reactions to short-term news about the companies. Granted, the losses only ended up being ~2% for one, and ~4% for another. But, had I held on and trusted my original analysis one of the companies would have slightly beaten the return I estimated, and the other would have far exceeded it.

  24. Mark says:

    Thanks for all you do, Jae!

  25. Ryan says:

    Thanks for the giveaway and running the blog. Also very cool to see you supporting Compassion as well.

  26. Justin Lim says:

    Important to not follow the herd. It is not wrong to be different, but just admit it when you are. The decision to sell or not sell is just as important, if not more, than the decision to buy. So it is important to do as much research and assessment prior to selling, and not just sell with the market. Hustle, but never panic.

  27. Thanks a lot Ryan. Good luck.

  28. Thanks Mark. Good luck with the raffle.

  29. I can identify with that. It’s hard when there is so much noise around you and you don’t want to take too much of a loss.

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